Today, you can’t make it through your social feed or a magazine without seeing someone modeling an artificially plumped pout. While many patients are interested in augmenting their lips, some are looking to make their lips smaller. This is more common in certain ethnicities but is popular with both men and women. There are even some patients who have lip enlargement due to trauma, or are unhappy with the results of a lip augmentation procedure. These concerns can be corrected with simple lip reduction procedure. In this Smart Beauty Guide exclusive, ASAPS member, Robert Tornambe, MD, reviews the process and benefits of lip reduction. This procedure is used to reduce the volume of the lip and to improve overall lip shape. The procedure involves removing skin from the inside of the lips to help avoid visible scars, and then using stitches to create a new lip line, resulting in a reduced, thinner pout. It can also help balance out facial features. The beauty of this procedure is that you can always take more away, and it is always best to be conservative initially. While rare, this means that some patients may require a touch-up procedure to further reduce the lip size, if necessary.